Our Origins

Formulated with locally certified ingredients and premium regional specialties.

Pure Korean Ingredients Rooted in Tradition and Science

Anseong Rice Water

From royal tribute to modern skincare essential. Grain from the distinguished rice plains of the Anseong region has been revered since the Joseon Dynasty; rich in ceramides that fortify the skin barrier, lock in hydration and reduce melanin for luminous, protected skin.

Cheongdo Persimmon Extract

Harvested from Cheongdo's celebrated orchards, where seedless persimmons have grown since they were planted in the first year of King Myeongjong’s reign in 1545. Persimmon extract provides vitamins A, C, and E alongside natural AHAs that gently exfoliate and brighten skin.

Boseong Green Tea Extract

The optimum conditions of the Boseong region produce green tea crops with the highest ECGC and catechin levels in Korea. These powerful compounds inhibit melanin production to prevent pigmentation while protecting collagen fibers to maintain skin elasticity.

Ulleungdo Goldenrod Extract

Sourced from the mineral-rich volcanic soil of Ulleungdo, this extract contains quercetin and epigallocatechin antioxidants that inhibit collagenase to prevent collagen breakdown while neutralizing free radicals that accelerate aging.

Geumsan Ginseng Extract

Ginseng has been praised for its efficacy in Korean passages dating back 1500 years. The ginseng grown in Korea’s Geumsan region is high in saponin, providing concentrated ginsenosides that stimulate collagen synthesis, potent antioxidants, and anti-inflammatory protection.

Ulleungdo Aster Glehnii Extract

This traditional Korean botanical has long been valued in folk practices for its soothing properties. Taken from the mineral-rich soil of Ulleungdo, this extract regulates inflammatory responses while optimizing moisture transport from deeper skin layers for balanced, barrier-strengthened hydration.

Anseong Rice Water

From royal tribute to modern skincare essential. Grain from the distinguished rice plains of the Anseong region has been revered since the Joseon Dynasty; rich in ceramides that fortify the skin barrier, lock in hydration and reduce melanin for luminous, protected skin.

Cheongdo Persimmon Extract

Harvested from Cheongdo's celebrated orchards, where seedless persimmons have grown since they were planted in the first year of King Myeongjong’s reign in 1545. Persimmon extract provides vitamins A, C, and E alongside natural AHAs that gently exfoliate and brighten skin.

Boseong Green Tea Extract

The optimum conditions of the Boseong region produce green tea crops with the highest ECGC and catechin levels in Korea. These powerful compounds inhibit melanin production to prevent pigmentation while protecting collagen fibers to maintain skin elasticity.

Ulleungdo Goldenrod Extract

Sourced from the mineral-rich volcanic soil of Ulleungdo, this extract contains quercetin and epigallocatechin antioxidants that inhibit collagenase to prevent collagen breakdown while neutralizing free radicals that accelerate aging.

Geumsan Ginseng Extract

Ginseng has been praised for its efficacy in Korean passages dating back 1500 years. The ginseng grown in Korea’s Geumsan region is high in saponin, providing concentrated ginsenosides that stimulate collagen synthesis, potent antioxidants, and anti-inflammatory protection.

Ulleungdo Aster Glehnii Extract

This traditional Korean botanical has long been valued in folk practices for its soothing properties. Taken from the mineral-rich soil of Ulleungdo, this extract regulates inflammatory responses while optimizing moisture transport from deeper skin layers for balanced, barrier-strengthened hydration.